Care Guide

Give your rug a quarter turn every few months. Rotating balances everyday wear and sunlight exposure, so one area doesn’t fade or flatten faster than the rest. It’s the easiest way to extend your rug’s life.

Dust and grit settle deep in the pile, so consistent vacuuming is key. For most homes, vacuum twice a week (more in high-traffic areas). Move slowly and make several passes over each section.

• Empty/replace the bag or bin when it’s about half full to keep suction strong.
• Suction-only canister vacuums are gentlest for most rugs and help prevent fuzzing or pilling.
• For cut-pile wool, a dual-motor vacuum with brush rolls can be effective.
• For loop-pile wool, use suction-only to avoid pulls/snags.

Want to level up? Look for vacuums certified by the Carpet and Rug Institute (CRI) Green Label program.

Even with great at-home care, your rug benefits from an occasional deep clean. When it’s time, choose a professional rug cleaner who understands fiber types and construction.

Skip stain-repellent treatments that contain silicone — they can cause buildup and attract soil faster.

Accidents happen — the key is speed. Blot (don’t rub) immediately with a clean, dry cloth to lift as much as possible. The longer a spill sits, the harder it is to remove.

For step-by-step instructions by stain type, see our Stain Treatment Guide.